New Rechargeable Fishing Lures

$20.50 $14.95

Lights Up in the Dark.
Twitches, Flashes & Buzzes in Water to Mimic Wounded Bait Fish.
Hand-Painted Top-Quality Lure.
Works for Day or Night Fishing, Lake, Stream, and Surf.
Genius Lures are the first rechargeable, electronic lures with the genetic secret to catching fish
Genius Lure flashes and twitches to mimic the movements of a wounded baitfish.
This triggers the DNA-programming in fish that has signaled them to strike since prehistoric times.
Fish can’t resist the twitching action because it triggers their DNA. They bite whether they’re hungry or not!
Plus, Genius Lure recharges exactly like your cell phone. After charging in minutes, get ready to catch fish all day long!
With this one, you can throw all your old lures away, and Start catching more fish. It’s just that easy!